Shiseido is a well-known Japanese company which produces personal care products such as skin care, hair care, fragrances, and cosmetics. Shiseido was founded in 1872 and is among the oldest companies in the world. It is the biggest cosmetics company in Japan and it also has a strong presence worldwide. To commemorate the 10th anniversary of its Tsubaki hair care line, Shiseido has worked with Mika Ninagawa who is a film director and photographer to make a Tsubaki-themed public bathhouse.
Tsubaki is a hair care line by Shiseido which is mainly sold in Asia, including China and Japan. The Tsubaki line consists of Red Tsubaki (Extra Moist) for dry hair; White Tsubaki (Damage Care) for very dry, sun-damaged or chemically-treated hair; Purple Tsubaki (Volume Touch) to add volume to hair; and the Special Care range which is comprised of out-of-the-bath treatment products such as hair mist, hair oil, hair water, hair milk, and scalp serum.
The Tsubaki-themed public bathhouse is opened for a limited time period only, which is from the 11th of February 2016 to the 31st of March 2016. The walls of the bathhouse are decorated with camellia (tsubaki) flowers.
The Tsubaki products are also displayed at the washing area of the bathhouse.
Even the lockers are decorated with designs of the tsubaki flowers.
In addition, collaboration products were also released in early February. The set contains shampoo, hair conditioner, and Damage Care Water of a limited edition packaging design. The 3 products are sold in a cute tote bag decorated with tsubaki flower motifs. Since this is a limited edition set to commemorate the 10th anniversary of Tsubaki hair brand, be sure to quickly grab one if you are a Shiseido Tsubaki fan!
Will you be visiting the bathhouse? Remember that in any bathhouse, you are not supposed to take photos of the interior area so as to not violate the privacy of others who are changing or bathing! For those who are interested, the bathhouse is open on weekdays from 3:00 pm until midnight, Saturdays from 2:00 pm until midnight and Sundays from 1:00 pm until midnight.