SEGA

6 Gaming Company Buildings in Japan All Gamers Should Visit!

If I asked you to name a video game, what would you say? The Legend of Zelda? Super Mario? Metal Gear? Ask anyone to name the first video game that comes to their head, and it’s fairly likely that their answer will be a game or character that originated in Japan. This country has been…

Stimulate Your Adventurous Side With These 3 Fun Games at TOKYO JOYPOLIS in Odaiba

TOKYO JOYPOLIS is an indoor amusement park located in Odaiba. It is popular for its arcade games and amusement rides based on SEGA franchises. There are three operational Joypolis parks in Japan but the flagship is in Odaiba. This is a fun spot for those looking for somewhere interesting to spend the day. Its three-storey…

Japanese Gaming History: The Third Console War

Rise of the West Microsoft was founded in 1975 by Bill Gates. Throughout the 80’s and 90’s Microsoft became the industry leader in home computer operating systems and one of the world’s largest brands, making their founder the richest man in the world. After watching nearly 2 decades of home game consoles slowly suck away…

Japanese Gaming History: The Second Console Wars

Rise of the Playstation After Sony’s humiliation at the hands of Nintendo at the 1991 CES (Consumer Electronics Show), Sony’s president Norio Ohga was furious and craved revenge. He asked a young up-and-comer Ken Kutaragi to develop a console that could finally topple Nintendo from their perch.   en.m.wikipedia.org/ Kutaragi attacked the project with relish.…

Japanese Gaming History: The End of the First Console Wars

Forging the Knives that Stab You At the 1991 consumer electronics show, Sony representatives awaited Nintendo’s long rumored partnership to make a CD based add-on to the Super Nintendo. Sony and Nintendo had been working together since 1988 to make it a reality, now it was going to be announced. But, when Nintendo finally announced…

Japanese Gaming History: The First Console Wars

In the last article, we introduced Nintendo and talked about their stranglehold on the gaming market, and how Nintendo’s iron-fisted policies rubbed many developers and distributors the wrong way. We will see how these policies, originally meant to protect Nintendo and the home gaming industry, would go on to nearly topple it. Please note: The…

Get to know the history behind Sega’s Sonic

Mascots in Japan In Japan, mascots are crucial when it comes to comany’s success. A mascot is like a slogan, it will be remembered and is a representative of the whole company. Where the naked baby doll called ‘kewpie’ is used for Kewpie Corporation, which is a Japanese food manufacturer, especially famous for its mayonnaise,…